Mass Designers developed a retail identity and neutral palette for this Italian wholesaler at Bicester Retail Village that has exclusive distribution agreements with a number of recognisable Italian retail brands.

Joinery fixtures and display unitary were finished in sycamore timber, combined with black enamel and chrome finished display system rails and uprights.

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The central portal-style display fixtures were determined by product length and seasonal mix and incorporate a high level sycamore timber over-shelf for merchandising and branded displays.

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Cash desks and joinery were finished in hardwearing catalytic lacquers and complemented with a combination of timber and suede display finishes and integrated LED lighting. The ceilings were a major challenge to hide and incorporate a comprehensive HVAC system together with new lighting throughout.